Speaking
To inquire about having Scott speak at your event, just drop a line using the contact form! Or call 1-888-580-9969.
He has written four best-selling business books, the newest being “UnSelling: The New Customer Experience” which was just named “Sales Book of the Year” by 1-800 CEOREAD.
His passion comes out most when speaking on stage, preaching engagement and becoming one of the most sought-out speakers on the subject. Along with Alison Kramer, their UnPodcast has been signed by the CBS network as their premier business podcast to launch their new digital network.
Here is a recent four-word testimonial, that Scott aims for every talk: “Best. Opening. Speaker. Ever.” – National Arts Marketing Conference Attendee
This is the talk she was referring to (2 minute video clip):
In the past few years, Scott has keynoted conferences non-stop around the world on the topics of engagement, social media and UnMarketing. B2B, B2C, Government, Non-Profit, Associations, from tech audiences in New Delhi, India to tourism pros in the Yukon. From clients like PepsiCo, Cirque du Soleil, Saks Fifth Avenue to the Red Cross, his job is to engage, inspire and help focus your audience towards better business. However, anyone can write a speaking bio (main bio here). We thought it would be best if it was written by people who have booked Scott to speak instead (to see more and full testimonials, go here):
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“I have been attending these conferences since 1980…..you were the BEST ever!” Jackie Collier, Executive Director
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“Scott spoke on the final day of our Annual Sales Meeting, in front of 1200 employees. We knew that the audience would be tired and less receptive than they were on day one! Scott’s high energy and hilarious presentation was exactly what was needed – his unique brand of definitely relevant content and delightfully irreverent delivery resulted in the attendees highest feedback score for any presenter over the four-day period.” Ian MacDonald – Senior Vice President – AutoTrader
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These were tweeted at the same time, unsolicited, after a recent talk
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“For over an hour, Scott enlightened and entertained a very jaded group on the changing landscape of social media with insightful and humorous examples of brand initiatives. Of all the conference speakers, Scott ranked the highest in delivering content and keeping our audience engaged. I’d highly recommend Scott as a potential keynote.” – Kevin Kirby, Senior Director-Worldwide Sales, Hard Rock International
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“An eye-opener of why, and how, we need to start shifting our marketing weight from the broadcast leg to the dialogue leg. And it doesn’t hurt one bit that he made it the funniest and most entertaining presentation we all sat through all year.” Tom Moradpour, PepsiCo, International Marketing Director, Pepsi
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As another sampling, here is a recent conference keynote, from the Direct Marketing Association event in Las Vegas:
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“Scott Stratten was second day keynote of our conference in New Orleans – not an easy task for sure! He blew everyone away with his amazing energy, fun examples and expert insights. Scott had everyone laughing, clapping enthusiastic…in many ways he set the tone for our entire conference.“ – Bertil Snel, Global Director Partner Marketing, Adobe Systems
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“Scott was one of the most well received speakers we have ever had. Not only was he engaging, but also informative. Delegates were able to walk away with valuable and usable information. People are already asking us to have him back again next year. He really was, as one delegate wrote, “FABULOUS”.” - Rachel Cleland, Association Manager of Marketing Association for Credit Unions (MACU).
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“Here’s what makes Scott Stratten different and awesome: he’s a conference keynote speaker, yet he’ll arrive a day early and mingle with attendees in the exhibit hall. Just because. He’ll decide to engage in a live Google Hangout that marries a live audience with an Internet audience — because he knows the value it has to attendees. He’ll show up and deliver an amazing talk that has our attendees literally laughing so hard they hurt; yet learning so much they can’t wait to act on it all. And after all of that, he’ll still rush out to the lobby to shake hands, take pictures and actually practice what he’s preaching. Engagement isn’t just something Scott writes or talks about: it’s something the man actually lives. Period. His ability to walk the talk — not just talk — puts him on an entirely different and awesome level. We were honored to have him participate at REX 2013!” – Paul Jackson, CEO, HW Publishing LLC
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Talk Description:
All keynotes are customized for the audience, so nothing feels “out of the can” or generic. With that in mind, it always helps to have some guideline to use for conference programs and audiences beforehand. Here are a few potential topics:
UnSelling: The New Customer Experience.
Unselling is about the big picture: creating repeat customers, not one-time buyers. Create loyal clients that refer others, not faceless numbers. Becoming the go-to company for something, before they even need you.
In this highly energetic and engaging talk, audiences will learn:
– Why one negative review can outweigh a thousand social media followers if it isn’t handled correctly.
– Why social media can be the wrong choice for your business.
– Why the people you hire matter more than the tasks you hire them to do.
These and countless other under-appreciated truths add up to a new way of thinking about business that will completely change the way you sell, for the better.
You don’t need social media, but you can be connecting with your clients socially. Your video doesn’t have to be viral in front of a million people, just contagious in front of your specific market. Content, connection, engagement. It’s time to separate from the pack of noise. It’s time to UnSell.
UnMarketing: Stop Marketing, Start Engaging.
The tried and true ways of marketing have turned into tired and old, not to mention ineffective. The ability to build relationships and be heard by your market has never been greater, but overwhelming when trying to determine what tools to use. This session covers both online and offline methods of staying in front of your target audience, so when they have the need to buy, they choose you. From social media, to traditional local events, there are proven ways to connect more than ever before and after this session you have the practical tools to implement the tactics right away.
Engagement 2.0
Sales, marketing and customer service has changed incredibly over the past few years and engagement is king. It’s not “if” you’re customers are talking online, it’s “how often” and “where”. This session walks the audience through the landscape of online engagement both today and what’s coming tomorrow. The audience will have a much clearer picture of what tools will suit their needs and which ones to ignore. From your front-line employees, to angry customers online, the people doing the talking for your brand is no longer through a press release.
To inquire about having Scott speak at your event, or consult with your organization, just drop a line using the contact form!
Upcoming Keynote Talks:
Company: Royal Lepage Burloak Real Estate Services Brokerage
Event date: Jan 9, 2015
Location: Burlington, ON
Company: Professional Convention Management Association (PCMA)
Event name: Thought Leader Session
Event date: Jan 12th, 2015
Location: Chicago, IL
Company: Royal LePage Niagara
Event date: Jan 14, 2015
Location: St Catherines or Thorold
Company: Royal LePage Connect Realty
Event date: Jan 15, 2015
Location: Ajax, ON
Company: Wolters Kluwer Financial Services Inc.
Event name: Financial and Compliance Services 2015 Kick-off Meeting
Event date: January 16, 2015
Location: The Westin Fort Lauderdale
Company: Secura Insurance
Event name: Annual Executive Conference
Event date: Jan 19, 2015
Location: Fort Myers Florida
Company: HRPA
Event name: HRPA Annual Conference
Event date: Jan 21st, 2015
Location: Toronto, ON
Event name: Art of Sales
Event date: Jan 26, 2015
Location: Toronto
Company: Travelport
Event name: Travelport Americas Commercial Conference
Event date: Jan 27th, 2015
Location: Las Vegas, NV
Company: Drury Design
Event name: Kraft Foods Group Marketing Masters Symposium
Event date: Jan 29th, 2015
Location: Chicago, IL
Company: Dr Frank J. Hayden High School
Event date: Jan 30, 2015
Location: Burlington, ON
Company: Real Estate Association of Western Canada
Event name: Banff Western Connection
Event date: Jan 31st, 2015
Location: Regina Saskatchewan
Company: Ameriprise Financial
Event name: Ameriprise Financial Top Producers Conference
Event date: Feb 9, 2015
Location: Palm Springs
Company: Economic Council of Ontario
Event name: EDCO Conference and Showcase
Event date: Feb 12, 2015
Location: Hamilton ON
Company: Ameriprise Financial
Event name: Ameriprise Financial Top Producers Conference
Event date: Feb 18, 2015
Location: Phoenix, AZ
Company: Ameriprise Financial
Event name: Ameriprise Financial Top Producers Conference
Event date: Feb 23, 2015
Location: Phoenix, AZ
Company: Deloitte
Event name: Deloitte Marketplace Services Boot Camp
Event date: Feb 24, 2015
Location: Toronto, ON
Company: Sheridan College
Event name: Virox Future Forum
Event date: Feb 25 or 26, 2015
Location: Mississauga, ON
Company: Jan Kelley marketing offices
Event date: March 5, 2015
Location: Burlington, ON
Company: Nexstar
Event name: Nexstar Network Owners’ Spotlight
Event date: March 7, 2015
Location: Orlando, FL
Company: Edgell Communications
Event name: Multi Unit Restaurant Technology Conference (MURTEC)
Event date: March 18, 2015
Location: Las Vegas, NV
Company: CompTIA Member Services LLC
Event name: CompTIA Annual Member Meeting
Event date: March 25,2015
Location: Ponte Vedra Beach, FL
Company: HDI
Event name: HDI 2015 Conference and Expo
Event date: March 26, 2015
Location: Las Vegas, NV
Company: Ektron
Event name: Synergy 2015
Event date: April 8, 2015
Location: Las Vegas, NV
Company: Dealer Communications
Event name: 18th Digital Dealer Conference & Exposition
Event date: April 21, 2015
Location: Tampa Bay, FL
Company: ForeSee
Event name: 2015 Answers Client Summit
Event date: May 14th, 2015
Location: Scottsdale, AZ
Company: North American Home Furnishing Assoc
Event date: May 18th, 2015
Location: Orlando, FL
Company: Sheridan College
Event name: OCCCIO 2015 Conference
Event date: May 21 or 22nd , 2015
Location: Oakville, ON
Company: Caterpillar Inc.
Event name: Caterpillar Brand Summit
Event date: June 15th, 2015
Location: St. Peoria, IL
Company: Web Arts AG
Event name: conversionSUMMIT
Event date: Sept 3rd, 2015
Location: Frankfurt, Germany
Event name: Content Marketing World
Event date: Sept 8 – 10, 2015
Location: Cleveland, OH
Company: American Fraternal Alliance
Event name: 2015 American Fraternal Alliance Annual Meeting
Event date: Sept 11, 2015
Location: Indianapolis, IN
Company: ManageCamp Inc.
Event name: Brand Manage Camp 2015
Event date: Oct 28 – Nov 2nd (exact date tbc)
Location: Las Vegas, NV
Company: Buffini and Comany
Event name: Brian Buffini’s Success Tour
Event date: December 2nd 2015
Location: Toronto, ON
