Speaking

To inquire about having Scott speak at your event, just drop a line using the contact form! Or call 1-888-580-9969.

He has written four best-selling business books, the newest being “UnSelling: The New Customer Experience” which was just named “Sales Book of the Year” by 1-800 CEOREAD.

His passion comes out most when speaking on stage, preaching engagement and becoming one of the most sought-out speakers on the subject. Along with Alison Kramer, their UnPodcast has been signed by the CBS network as their premier business podcast to launch their new digital network.

Here is a recent four-word testimonial, that Scott aims for every talk: “Best. Opening. Speaker. Ever.” – National Arts Marketing Conference Attendee

This is the talk she was referring to (2 minute video clip):

In the past few years, Scott has keynoted conferences non-stop around the world on the topics of engagement, social media and UnMarketing. B2B, B2C, Government, Non-Profit, Associations, from tech audiences in New Delhi, India to tourism pros in the Yukon. From clients like PepsiCo, Cirque du Soleil, Saks Fifth Avenue to the Red Cross, his job is to engage, inspire and help focus your audience towards better business. However, anyone can write a speaking bio (main bio here). We thought it would be best if it was written by people who have booked Scott to speak instead (to see more and full testimonials, go here):

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“I have been attending these conferences since 1980…..you were the BEST ever!” Jackie Collier, Executive Director

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“Scott spoke on the final day of our Annual Sales Meeting, in front of 1200 employees. We knew that the audience would be tired and less receptive than they were on day one! Scott’s high energy and hilarious presentation was exactly what was needed – his unique brand of definitely relevant content and delightfully irreverent delivery resulted in the attendees highest feedback score for any presenter over the four-day period.” Ian MacDonald – Senior Vice President – AutoTrader

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These were tweeted at the same time, unsolicited, after a recent talk

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“For over an hour, Scott enlightened and entertained a very jaded group on the changing landscape of social media with insightful and  humorous examples of brand initiatives.  Of all the conference speakers, Scott ranked the highest in delivering content and keeping our audience engaged.  I’d highly recommend Scott as a potential keynote.” – Kevin Kirby, Senior Director-Worldwide Sales, Hard Rock International

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“An eye-opener of why, and how, we need to start shifting our marketing weight from the broadcast leg to the dialogue leg. And it doesn’t hurt one bit that he made it the funniest and most entertaining presentation we all sat through all year.” Tom Moradpour, PepsiCo, International Marketing Director, Pepsi

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As another sampling, here is a recent conference keynote, from the Direct Marketing Association event in Las Vegas:

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“Scott Stratten was second day keynote of our conference in New Orleans – not an easy task for sure! He blew everyone away with his amazing energy, fun examples and expert insights. Scott had everyone laughing, clapping enthusiastic…in many ways he set the tone for our entire conference.“ – Bertil Snel, Global Director Partner Marketing, Adobe Systems

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“Scott was one of the most well received speakers we have ever had.  Not only was he engaging, but also informative.  Delegates were able to walk away with valuable and usable information.  People are already asking us to have him back again next year. He really was, as one delegate wrote, “FABULOUS”.” -  Rachel Cleland, Association Manager of Marketing Association for Credit Unions (MACU).

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“Here’s what makes Scott Stratten different and awesome: he’s a conference keynote speaker, yet he’ll arrive a day early and mingle with attendees in the exhibit hall. Just because. He’ll decide to engage in a live Google Hangout that marries a live audience with an Internet audience — because he knows the value it has to attendees. He’ll show up and deliver an amazing talk that has our attendees literally laughing so hard they hurt; yet learning so much they can’t wait to act on it all. And after all of that, he’ll still rush out to the lobby to shake hands, take pictures and actually practice what he’s preaching. Engagement isn’t just something Scott writes or talks about: it’s something the man actually lives. Period. His ability to walk the talk — not just talk — puts him on an entirely different and awesome level. We were honored to have him participate at REX 2013!” – Paul Jackson, CEO, HW Publishing LLC

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Talk Description:

All keynotes are customized for the audience, so nothing feels “out of the can” or generic. With that in mind, it always helps to have some guideline to use for conference programs and audiences beforehand. Here are a few potential topics:

UnSelling: The New Customer Experience.

Unselling is about the big picture: creating repeat customers, not one-time buyers. Create loyal clients that refer others, not faceless numbers. Becoming the go-to company for something, before they even need you.

In this highly energetic and engaging talk, audiences will learn:

– Why one negative review can outweigh a thousand social media followers if it isn’t handled correctly.

– Why social media can be the wrong choice for your business.

– Why the people you hire matter more than the tasks you hire them to do.

These and countless other under-appreciated truths add up to a new way of thinking about business that will completely change the way you sell, for the better.

You don’t need social media, but you can be connecting with your clients socially. Your video doesn’t have to be viral in front of a million people, just contagious in front of your specific market. Content, connection, engagement. It’s time to separate from the pack of noise. It’s time to UnSell.

UnMarketing: Stop Marketing, Start Engaging.

The tried and true ways of marketing have turned into tired and old, not to mention ineffective. The ability to build relationships and be heard by your market has never been greater, but overwhelming when trying to determine what tools to use. This session covers both online and offline methods of staying in front of your target audience, so when they have the need to buy, they choose you. From social media, to traditional local events, there are proven ways to connect more than ever before and after this session you have the practical tools to implement the tactics right away.

Engagement 2.0

Sales, marketing and customer service has changed incredibly over the past few years and engagement is king. It’s not “if” you’re customers are talking online, it’s “how often” and “where”. This session walks the audience through the landscape of online engagement both today and what’s coming tomorrow. The audience will have a much clearer picture of what tools will suit their needs and which ones to ignore. From your front-line employees, to angry customers online, the people doing the talking for your brand is no longer through a press release.

To inquire about having Scott speak at your event, or consult with your organization, just drop a line using the contact form!

Upcoming Keynote Talks:

 

Company: Royal Lepage Burloak Real Estate Services Brokerage

Event date: Jan 9, 2015

Location: Burlington, ON

 

 

Company: Professional Convention Management Association (PCMA)

Event name: Thought Leader Session

Event date: Jan 12th, 2015

Location:  Chicago, IL

 

 

Company: Royal LePage Niagara

Event date: Jan 14, 2015

Location: St Catherines or Thorold

 

 

Company: Royal LePage Connect Realty

Event date: Jan 15, 2015

Location: Ajax, ON

 

 

Company: Wolters Kluwer Financial Services Inc.

Event name: Financial and Compliance Services 2015 Kick-off Meeting

Event date: January 16, 2015

Location: The Westin Fort Lauderdale

 

 

Company:  Secura Insurance

Event name:  Annual Executive Conference

Event date:  Jan 19, 2015

Location: Fort Myers Florida

 

 

Company: HRPA

Event name: HRPA Annual Conference

Event date: Jan 21st, 2015

Location:  Toronto, ON

 

 

Event name:  Art of Sales

Event date:  Jan 26, 2015

Location:  Toronto

 

 

Company: Travelport

Event name: Travelport Americas Commercial Conference

Event date: Jan 27th, 2015

Location:  Las Vegas, NV

 

 

Company: Drury Design

Event name: Kraft Foods Group Marketing Masters Symposium

Event date: Jan 29th, 2015

Location:  Chicago, IL

 

 

Company: Dr Frank J. Hayden High School

Event date: Jan 30, 2015

Location: Burlington, ON

 

 

Company: Real Estate Association of Western Canada

Event name: Banff Western Connection

Event date:  Jan 31st, 2015

Location:  Regina Saskatchewan

 

 

Company: Ameriprise Financial

Event name: Ameriprise Financial Top Producers Conference

Event date: Feb 9, 2015

Location: Palm Springs

 

 

Company: Economic Council of Ontario

Event name: EDCO Conference and Showcase

Event date:  Feb 12, 2015

Location:  Hamilton ON

 

 

Company: Ameriprise Financial

Event name: Ameriprise Financial Top Producers Conference

Event date: Feb 18, 2015

Location: Phoenix, AZ

 

 

Company: Ameriprise Financial

Event name: Ameriprise Financial Top Producers Conference

Event date: Feb 23, 2015

Location: Phoenix, AZ

 

 

Company: Deloitte

Event name: Deloitte Marketplace Services Boot Camp

Event date: Feb 24, 2015

Location: Toronto, ON

 

Company: Sheridan College

Event name: Virox Future Forum

Event date: Feb 25 or 26, 2015

Location:  Mississauga, ON

 

 

Company: Jan Kelley marketing offices

Event date: March 5, 2015

Location: Burlington, ON

 

 

Company: Nexstar

Event name: Nexstar Network Owners’ Spotlight

Event date: March 7, 2015

Location:  Orlando, FL

 

 

Company:  Edgell Communications

Event name: Multi Unit Restaurant Technology Conference (MURTEC)

Event date:  March 18, 2015

Location:  Las Vegas, NV

 

 

Company: CompTIA Member Services LLC

Event name: CompTIA Annual Member Meeting

Event date: March 25,2015

Location:  Ponte Vedra Beach, FL

 

 

Company: HDI

Event name: HDI 2015 Conference and Expo

Event date: March 26, 2015

Location:  Las Vegas, NV

 

 

Company: Ektron

Event name: Synergy 2015

Event date: April  8, 2015

Location:  Las Vegas, NV

 

 

Company:  Dealer Communications

Event name:  18th Digital Dealer Conference & Exposition

Event date:  April 21, 2015

Location: Tampa Bay, FL

 

 

Company: ForeSee

Event name: 2015 Answers Client Summit

Event date: May 14th, 2015

Location:  Scottsdale, AZ

 

 

Company: North American Home Furnishing Assoc

Event date: May 18th, 2015

Location:  Orlando, FL

 

 

Company: Sheridan College

Event name: OCCCIO 2015 Conference

Event date: May 21 or 22nd , 2015

Location:  Oakville, ON

 

 

Company: Caterpillar Inc.

Event name: Caterpillar Brand Summit

Event date: June 15th, 2015

Location: St. Peoria, IL

 

 

Company: Web Arts AG

Event name: conversionSUMMIT

Event date: Sept 3rd, 2015

Location:  Frankfurt, Germany

 

 

Event name: Content Marketing World

Event date: Sept 8 – 10, 2015

Location:  Cleveland, OH

 

 

Company:  American Fraternal Alliance

Event name:  2015 American Fraternal Alliance Annual Meeting

Event date:  Sept 11, 2015

Location:  Indianapolis, IN

 

 

Company:  ManageCamp Inc.

Event name:  Brand Manage Camp 2015

Event date:  Oct 28 – Nov 2nd (exact date tbc)

Location: Las Vegas, NV

 

 

Company:  Buffini and Comany

Event name:  Brian Buffini’s Success Tour

Event date:  December 2nd 2015

Location: Toronto, ON