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Tag Archives: social media


#104: This Is a Really Weird Episode

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Emma, Official Sponsor of the UnPodcast

In this episode of the UnPodcast, we talk about the idea of New Year’s Resolutions and how they should be M.A.C.E.’d; what United Airlines is changing in 2016; How to not worry about social media comparisons this year; and the best Santa story of 2015.

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#074: Hiring, Firing and All the Good Things that Happen in Between (Part 2)

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On this episode of the UnPodcast we talked about a company where 279 out of 280 workers quit over the last year, a lesson that the social media manager of the Houston Rockets learned the hard way, and what FHRITP means and why you should never say it.

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#073: Hiring, Firing and all the Good Things that Happen in Between (Part 1)

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Emma, Official Sponsor of the UnPodcast

On this episode of the UnPodcast, we talked about some of Scott’s early experiences in HR, and why it’s a bad idea to conduct job interviews in hotel rooms. We also discussed dumb moves by job seekers and how social media posts can keep you from getting hired.

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#067: Social Marketing for Colleges and Universities

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Emma, Official Sponsor of the UnPodcast

On this episode of the UnPodcast we told the story of a college principal that responded in an unexpected way to a tweet by one of his students and the positive effect his tweet had on the entire community.

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#066: We Bought the Car. Here’s Why

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Emma, Official Sponsor of the UnPodcast

On this episode of the UnPodcast, we started off with a feel-good story that illustrates what community is supposed to be, and why you shouldn’t give up on social.

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#065: When it’s Right to Name and Shame People

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On this episode of the UnPodcast, we discussed LEGO’s bad move on offering beauty tips for young girls, and the backlash they experienced as a result. We also chatted about what Twitter sucks at, and why at one time, even Scott left Twitter.

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061: What’s Old in Social Media is New Again, and What’s New is Terribly Old

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On this episode of the UnPodcast, we talked about tactics and promises that were used in the past by social media platforms being used again. We also discussed the issue of the expectation that creatives, such as writers, speakers, and graphic designers should be willing to work for free just to gain exposure, and when it is, and is not acceptable to work for free.

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#054: That’s Not Funny: What Makes Humor Offensive

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On this episode of the UnPodcast we started off by talking about the good and bad of the holiday season, how businesses should handle political correctness, and what makes a tweet bad.

We also discussed how immigrants can use checking in on social media to prove residency, and why we stopped checking in to restaurants and other places on social media.

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#053: Before You Send that Tweet. . .

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On this episode of the UnPodcast, we talked about the whole new world of digital boundaries, and how we’re happy that social media wasn’t around when we were growing up.

We also discussed how brands should handle both negative and positive feedback on media, and what you should do before you send that tweet (or email) that you may regret.

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#046: The Misuse of Social Media Stats and Hashtags

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On this episode of the UnPodcast, we talked about how people misuse stats. We discussed the importance of looking at stats within the context of the bigger picture and how the real story is often buried by hype.

We also discussed what you can’t do with hashtags, whether or not hashtag campaigns are a good idea, and what brands should do when they see that a hashtag is trending.

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