On this episode of the UnPodcast we shared a happy birthday story where selfless people made an autistic boy’s birthday one he will never forget. We also shared a unhappy birthday story where selfish acts turned a children’s birthday party into a legal battle.
We also talked about what are believed to be the most profitable YouTube channels in 2014.
On this episode of the UnPodcast we discussed the difference between leaders and managers, and the one simple act that can change bad employee behavior.
Scott also shared the story of an experience he had more than 20 years ago, that has stuck with him ever since.
In this episode of the UnPodcast we talk about how business owners are at times overly focused on tools, when what they really need to focus on is content.
We also discussed the importance of taking a stand when it comes to being paid what you’re worth, and how your client is first and foremost your client, not your friend. Continue reading
Hear what Alison thinks about a customer faking the grossest product shipment ever and who Scott thinks you should never mess with online.
I joined Twitter like most of you, cause it was cool and I have the attention span of a hummingbird on speed (picture that for a second). So in April 2008 I jumped in. Nothing happened really. For 9 months I dropped in once-in-a-while, read what people were having for lunch and passed it off.
Then January 1st, 2009 I made a deal with myself; live on Twitter for 30 days and see what would happen. Since I didn’t want to be another one of those marketing experts that dismissed something just because I didn’t use it, I was going to give it my all.
The best way I can explain Twitter to new folks is to say it’s like going to a networking event, but it runs 24/7 and you don’t have to leave home. It’s a great way to get to know new colleagues, clients and friends. Recently I’ve been having a lot of “debates” with other Twitter folk about automation. There are a bunch of different automation options using 3rd party sites, this post will focus on one strategy: sending absent tweets (tweeting something when you’re not actually around.) I’ve heard many reasons why people say you should do this:
An open letter to all my friends in the social media consultant/guru game,
You’re steering people the wrong way.
You sell yourself as social media consultants, the ones that can show you the way and then fark it up.
I beg of you to stop.
Go back to teaching Internet marketing from the old days, I could at least ignore you then. I talk to you at conferences, share the stage but I can’t listen to you up there any longer spewing “tips” that hurt people and their relationships.
I remember 25 years ago I loved leafing through three big books: Encyclopedia Britannica, The Big Book of Amazing Facts and the Yellow Pages. Maybe it was my lack of friends in grade 3, avoidance of people commenting on my bulbous head, or just a general interest in things that made me want to go through them, but I would sit there for hours.
I get called a lot of names. I get it. It comes with the territory of someone who tweets non-stop with a strong opinion with an air of arrogance confidence.
However, when I get called something like “a complete idiot” from a spamming PR company, it gets my man-panties in a knot.
I hold PR companies to a higher standard since one of their functions is making others look good.