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Tag Archives: branding


222: Luck, Timing, Skill, and Alison

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From traveling mailboxes, shower screens, ESPN’s Reply-Allpocalypse, a Starbucks big oops, and liars on LinkedIn, you have to have at least one of the four essential ingredients for success: Luck, Timing, Skill, and Alison.

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#139: An Unprecedented Episode

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Emma, Official Sponsor of the UnPodcast

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#119: Hanging On by a Kitestring

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Emma, Official Sponsor of the UnPodcast

In this episode of the UnPodcast we welcome back our friend Chris Farias of Kitestring to join us in discussing the importance of design and visual branding, the pointlessness of designing by committee, the minefield of feedback, and how to use mispellings to flush out the jerks.

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#069: You Forgot Not to Do That (Again)

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Emma, Official Sponsor of the UnPodcast

On this episode of the UnPodcast we talked about what Starbucks, McDonalds, a law firm, and Sea World all have in common. Hint: Dumb ideas are the star of the show. From lovin’ gone awry to hashtag fails, this episode has it all.

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#015: In the Sky

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On this episode of the UnPodcast, we talk all about airlines and how good or bad customer service can change the entire way we view an airline and whether or not we choose to fly on it. We also share some of our best and worst flight experiences.

Other topics include:

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#012: No Tweets Are Your Own

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In this episode of the UnPodcast we talk about how you’re always representing your business or the company you work for, even when posting on your personal social media accounts. Because of this, if you wouldn’t sit down in your office and shout what you’re about to post online, you shouldn’t do it.

We also discussed the fact that it no longer takes a newspaper to get the word out, and that the best way to avoid hiring people who do stupid things on social media is to check their social media profiles before hiring them. Continue reading

#006: Who Says Your Brand Is Your Brand?

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On this episode of the UnPodcast, we discuss the issues associated with leveraging crises for personal gain, and how while businesses often think what they say is the brand is the brand, the reality is that their customers’ perception is the brand.

We also talked about why fixating on things like a new logo can be an ineffective waste of money if the business isn’t also spending time on the right things. Continue reading