#060: Just Because it’s Legal Doesn’t Make it Right
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On this episode of the UnPodcast, we talked about the UnSelling audio book give away, Nationwide insurance, and lactating men. We also discussed heartbreaking commercials where children die, and whether or not that’s the right thing to do in marketing.
Read more >>#59: Blog Comments, Trolls and Pizza Delivery Guys
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On this episode of the UnPodcast we talked about how some of the biggest blogs are turning off blog comments and why that may (or may not) be the best move. We also discussed an incident between a car dealership and a pizza delivery guy, and how the car dealership’s viral video backfired.
Read more >>#058: Birthday Celebrations from Vacuums to Invoices
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On this episode of the UnPodcast we shared a happy birthday story where selfless people made an autistic boy’s birthday one he will never forget. We also shared a unhappy birthday story where selfish acts turned a children’s birthday party into a legal battle.
We also talked about what are believed to be the most profitable YouTube channels in 2014.
Read more >>#057: Leader vs. Manager: Which One Are You?
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On this episode of the UnPodcast we discussed the difference between leaders and managers, and the one simple act that can change bad employee behavior.
Scott also shared the story of an experience he had more than 20 years ago, that has stuck with him ever since.
Read more >>#056: Influencer Ethics: Don’t Abuse the Power of Influence
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On this episode of the UnPodcast we discussed ethical considerations of influencer marketing. We told the story of a news anchor that crossed the line by using his position not just as an anchor, but as an editor to promote a company he had a vested interest in.
We also discussed a unique business and why people may use the business when they have something to hide.
Read more >>#055: Our Best Ever Experience at the Consumer Electronics Show (CES)
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On this episode of the UnPodcast we talked about our recent travels both near and far, which ranged from a Rome vacation to a trip to Las Vegas, where we attended the Consumer Electronic Show (CES).
At CES we experienced everything from drones, drones and more drones to lightbulbs with cameras. We shared the best of the best of the show, what we would have bought if we could, and the best way to experience a HUGE tradeshow like CES.
Read more >>#054: That’s Not Funny: What Makes Humor Offensive
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On this episode of the UnPodcast we started off by talking about the good and bad of the holiday season, how businesses should handle political correctness, and what makes a tweet bad.
We also discussed how immigrants can use checking in on social media to prove residency, and why we stopped checking in to restaurants and other places on social media.
Read more >>#053: Before You Send that Tweet. . .
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On this episode of the UnPodcast, we talked about the whole new world of digital boundaries, and how we’re happy that social media wasn’t around when we were growing up.
We also discussed how brands should handle both negative and positive feedback on media, and what you should do before you send that tweet (or email) that you may regret.
Read more >>#052: Shady Review Practices
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On this episode of the UnPodcast we talked about a hotel in Sweden that offers free hotel rooms (with a catch!) to those who have enough social media fans — and why that may not be a smart move for them.
We also talked about how one large company lost credibility when their employees left reviews about their new app, without disclosing that they work for the company. We got into how app developers can game the system to paint a rosy picture about their app, even if the app previously had bad reviews.
Read more >>#051: Why Retail Stores Lose Money and How to Fix It
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This episode of the UnPodcast, was all about retail. Among other things we discussed how one retail chain makes three times as much money as a result of paying higher wages, how stores can reduce shoplifting, and simple things employees can to do increase sales.
We also discussed the best way to deal with poorly performing employees, the things that matter most to customers, and the one phrase that should be removed from every retail employee’s vocabulary.
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