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In this episode of the UnPodcast, it’s our fourth of the day… things are going a little off the rails. But we still have some great stories. We talk about Chewy Pet Food and authentic marketing; Endy Mattresses going above and beyond; IKEA has created one of the greatest urine-based pieces of advertising ever; how 50 Cent became an accidental Bitcoin millionaire; why it’s dangerous to make money off of looking like a Kardashian; and why Diet Coke is tweaking it’s brand a little. Full disclosure: These stories will make you cringe, laugh, and even ugly cry… consider yourself warned.
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Other topics include:
- [00:00:00.00]Intro
- [00:00:27.12]Duly Warned
- [00:00:58.14]Chewy’s Doing It Right… Again
- [00:08:01.19]A Mattress Update
- [00:11:11.29]Peeing On IKEA’s Paper
- [00:13:55.03]Bit by Bitcoin
- [00:16:08.09]REALLY Keeping Up with the Kardashians
- [00:22:58.24]Fruity Diet Cokes
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Mentioned In This Episode
- What My Cat’s Death Taught Me About Marketing
- Chewy Pet Food
- Endy Mattresses
- Ikea Wants You to Pee on This Ad
- IKEA
- 50 Cent Accidentally Made $8 Million In Bitcoin
- Kim K’s Klones
- Diet Coke Is Desperately Trying to Be the Next LaCroix