by Scott Stratten
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In this episode of the UnPodcast, we’re finally getting used to 2018! We talk about Scott’s Expert-level gift-giving abilities; how a fake hair increased ad revenue on Instagram; Alison wonders why we have two different reactions when two different companies do, essentially, the same thing; and a daring attempt to make a restaurant that didn’t even exist the top-rated restaurant in London. All this, with a made-up word and more!
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Tags: Ads, alison kramer, Blake Robbins, Creepy, Data, Instagram, Kaiwei Ni, marketing, Metrics, Netflix, Oobah Butler, scott stratten, sneakers, Spotify, The Shed, TripAdvisor, Twitter, UnPodcast
by Scott Stratten
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In this episode of the UnPodcast, we have a couple of great stories… to start with… then things take a turn. We talk about Chewy pet food doing customer service really right; Alison’s Endy mattress story; Facebook targeting ads that bait; the dangers of unsustainable restaurant delivery; Yelp’s got a stupid policy that hurts everybody; and a hotel that charges for negative reviews. All this and more!
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Tags: alison kramer, Baiting, Chewy, Chewy Dog Food, Comment Baiting, Endy, facebook, hotel, Katrina Arthur, marketing, Matresses, Restaurant Delivery, reviews, scott stratten, Tagbaiting, UnPodcast, Wendys, Yelp
by Scott Stratten
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In this episode of the UnPodcast, we have a bunch of people being really… well… crappy! We talk about Mario Batali issuing apologies and recipes; Apple finally admits what most people knew; and losing points and benefits just because. All this with a made-up word and a listener question!
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Tags: alison kramer, Apple, Customer Service, email marketing, Friendly Giant, iPhones, Mario Batali, Ontario, Points, scott stratten, Sharenting, speaking, Throttling, Unmarketing, UnPodcast
by Scott Stratten
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In this episode of the UnPodcast, we celebrate the arrival of 2018… more accurately this time. We talk about how we spent Christmas (spoiler: movies factor in quite a bit); Resolution tips for businesses and individuals; how Cards Against Humanity spreads the wealth; the story of Porch Pirates and Scott’s Louis Vitton bag; what happened when the Penelec Electric Company accidentally added some… well, seven, extra zeroes to a customer’s bill; how Canadians tweeted in 2017; and Scott’s very own made-up word: Slice Cream. All this and a frozen Yule Log!
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Tags: alison kramer, Canada, Candian Tweets, Cards Against Humanity, Chicken Nuggets, Christmas, First Energy, Louis Vitton, marketing, Mary Horomanski, Movies, New Year, Penelec Electric Company, Porch Pirates, Resolutions, scott stratten, Trudeau, Wealth Redistribution