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Monthly Archives: February 2014


#021: Are Tradeshows Still Worth It?

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In this episode of the UnPodcast, we talked about what makes tradeshows worth it today. We also discussed the two types of buyers at tradeshows, why tradeshows are more than just having a booth or table, and what you should do when working a booth.

Other topics include:

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#020: “Other” Social Media Platforms

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On this episode of the UnPodcast, we talked about how many business owners feel pressured to be on every social media platform, even if it doesn’t make sense for them to be there. It’s important to ask yourself WHY you are doing what you are, and if there isn’t a good reason to do so, then you need to stop.

Other topics include:

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#019: The World of Twitter

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On this episode of the UnPodcast, we talked about how tweets are public, and that people should be prepared to accept the consequences – both good and bad — of their tweets. We also discussed how impressions on Twitter are a lie, and that they don’t hold a candle to real analytics.

Other topics include:

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#018: The Present and Future of Facebook

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On this episode of the UnPodcast, we discussed the ins and outs of Facebook, including different uses for pages and profiles. We also discussed issues people have with their personal Facebook profiles, as well as some of the concerns that people have when it comes to Facebook Pages not getting much traction, and what to do about it if that’s happened to you.

Bad content doesn’t go anywhere and bad ads, even if they’re paid for don’t go as far as good ads.

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