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#012: No Tweets Are Your Own

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In this episode of the UnPodcast we talk about how you’re always representing your business or the company you work for, even when posting on your personal social media accounts. Because of this, if you wouldn’t sit down in your office and shout what you’re about to post online, you shouldn’t do it.

We also discussed the fact that it no longer takes a newspaper to get the word out, and that the best way to avoid hiring people who do stupid things on social media is to check their social media profiles before hiring them.

Other topics include:

  • Bootstrapping as a new business owner
  • Why some of the best commercials are homemade
  • The best asset of small businesses
  • What works even better when you have no budget
  • The best time to market
  • The most dangerous phrase on Twitter
  • The first goal in headline writing
  • What gives employees a false sense of security
  • The difference between policy and guidance
  • What to do when you have a really strong opinion
  • And so much more. . .

    Items mentioned in this episode

  • UnPodcast #9
  • We Buy Golf Clubs video
  • Jimmy Fallon Show
  • Why Tweets About Obese Doctors Are Never Your Own
  • Woman Loses Benefits After Posting Facebook Pics
  • Laraine Cook, High School Coach, Fired Over Facebook Photo That Shows Fiance Holding Her Breast
  • Gabe Zichermann on Twitter
    Video provided by: AtomicSpark
    Audio recorded by: Wayne Cochrane Sound