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In this episode of the UnPodcast we talk about how you’re always representing your business or the company you work for, even when posting on your personal social media accounts. Because of this, if you wouldn’t sit down in your office and shout what you’re about to post online, you shouldn’t do it.
We also discussed the fact that it no longer takes a newspaper to get the word out, and that the best way to avoid hiring people who do stupid things on social media is to check their social media profiles before hiring them.
Other topics include:
Bootstrapping as a new business owner
Why some of the best commercials are homemade
The best asset of small businesses
What works even better when you have no budget
The best time to market
The most dangerous phrase on Twitter
The first goal in headline writing
What gives employees a false sense of security
The difference between policy and guidance
What to do when you have a really strong opinion
And so much more. . .
Items mentioned in this episode
We Buy Golf Clubs video
Jimmy Fallon Show
Why Tweets About Obese Doctors Are Never Your Own
Woman Loses Benefits After Posting Facebook Pics
Laraine Cook, High School Coach, Fired Over Facebook Photo That Shows Fiance Holding Her Breast
Gabe Zichermann on Twitter
Video provided by: AtomicSpark
Audio recorded by: Wayne Cochrane Sound