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Monthly Archives: February 2012


The Problem With A Cheap Pedicure

So there I was, minding my own business (which means creepily reading everyone else’s business on Twitter/Facebook/Google+/Friendster?) and I ran across my main man Chris from Kitestring posting a link to a daily deal for a salon in town:

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How Budweiser Just Won The Superbowl and The Internet

Being knee deep in writing about awesome/unawesome brands for my next book (due out September 2012) I had just submitted my 60,000 word file to my editor of awesome, Shannon Vargo at Wiley.

And then Budweiser Canada farked it all up for me and went and made one of the greatest Superbowl commercials of all-time. I’m already a Bud Light Lime freak and then this happened.

For the 3 people that don’t know, hockey is life in Canada. I don’t even play and it still holds a special place in my heart. You don’t even have to like the sport to love this. When I saw this video today, it connected on a level that most brands try but never ever reach.

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