Comments on: Why I Changed My Coffee Religion

By: Anon

Anon — Tue, 06 Sep 2011 01:52:00 +0000

Sorry, but buying coffee at a drive-through represents everything that’s wrong with modern life in North America for me. Why not wait until you get to work or get up 10 minutes earlier and enjoy a leisurely cup of coffee without worrying about spilling it on your lap and causing a multi-car highway pile-up?

Let’s sleep in our cars in the office car park too so we can arrive at work even earlier!

By: Chris

Chris — Wed, 24 Aug 2011 19:09:00 +0000

Totally agree with every part of this post. McD’s not only is giving better customer attention, but the new coffee tastes better than Tim’s (never though I would ever say that). To add to everything the Large McD’s is the size of the XL Tim’s and its cheaper!!

By: unmarketing

unmarketing — Thu, 28 Jul 2011 19:58:00 +0000

Thanks Diana, when I’m back from vacation, I’ll change it on here and in the new paperback version.
Sent from my BlackBerry® wireless device

By: Diana

Diana — Thu, 28 Jul 2011 19:48:00 +0000

I know this is an old post, but I read it in your book and a co-worker just sent me the link again. I just have to correct one error that’s been bugging me: There is no apostrophe in Tim Hortons. It’s just “Hortons.” As a devoted fan of ole Tim (both as a hockey player and namesake of marvelous coffee), I feel compelled to share.

By: John Benn

John Benn — Wed, 18 May 2011 11:57:00 +0000

Good post and while I’m not going to write about my experiences one thing that occurred to me was this: did Tim’s ever get in touch with you about your post & your experience? I even scrolled through all the comments to check.

As you’re a well-known “voice” it would seem to me that ANY company that pissed you off enough to make you write about them online & in print (!) should have been falling over themselves to win you back or at the very least apologise? … & McD’s should probably offer you a lifetime coffee card – a good $30k investment IMHO.

By: Mike

Mike — Thu, 05 May 2011 03:05:00 +0000

Similar coffee story here. Started with Tim’s as it was the only game in town. McDonald’s hadn’t switched away from using coffee syrup yet.
Enter Starbucks. For me, saying three little words when I order is fun, Grande Bold, Black. Easy, simple and noone gets it wrong. For me it was about simple flavour. Starbucks has it, Tims has an ugly aftertaste (when had black). The new McDonald’s product is also very good.
I’ll evem visit 7-11 for coffee before Tims. They get my business when there’s no other game in town. Which isn’t often.

By: Martin

Martin — Thu, 05 May 2011 02:54:00 +0000

I’m a brand’s nightmare, but a marketer’s dream. I have never developed any sort of brand loyalty. I can be taken in by marketing and promotions to try a product or service, and if I’m impressed I don’t have a problem singing praises and remaining a client. However, one poor execution or one better offer and I’m on my way.

There are clients that brands can take for granted for a while before losing them (your “slowly widening gap”), and then there are clients who never develop a loyalty (the easily-poached). Communication, consistency and overt appreciation keeps both types coming in the door.

Thank you for a well-written and thought-provoking post – especially appreciated from someone in the process of launching a venture.

By: Anonymous

Anonymous — Thu, 05 May 2011 02:30:00 +0000

So you’re the reason that thet finally started to take debit. It’s about time. I could never understand why they didn’t. I mean, who carries cash anymore, aside from Luddites and customers for the other “business” you mentioned.

You hit the nail on the head about line ups and inconsistent product as well.

By: nateinlongbeach

nateinlongbeach — Tue, 26 Apr 2011 15:07:00 +0000

This makes so much sense and is really putting things into perspective with regards to the nonprofit I am developing/leading. We have to build this “following” with our members, contributors, and those whom we provide service.

By: Dahlia

Dahlia — Tue, 26 Apr 2011 01:28:00 +0000

Very well put. I too recently left Tim’s, but for some different reasons, including its poor treatment of its employees. To me customer service includes more than just how you treat those who purchase products or services from you. If you mistreat your employees, it’s a reflection of how you feel about your company in comparison to everyone else.

Also at issue to me, were many half-truths (pronounced: lies) that Tim’s has built around their products and community service. If ever you want to read my article on the subject, you can find it here:

http://www.dahliakurtz.com/1/post/2011/04/tim-hortons-double-double-or-double-exploitative.html

Anyhoo, I dig your work. Good stuff… or unstuff as it were.