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Saran Wrap Series – My Transparency on Twitter

Welcome to a new mini-blog series that revolve around transparency in your market/sales called “Saran Wrap Series”. Understand that Saran Wrap has nothing to do with this post, or me, I just saw it in the kitchen while writing and realized it’s transparent and it sounded catchy (see what I did there, I was transparent about the blog series title. I’m cool like dat)

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Part 1: My Transparency on Twitter

When I started getting some momentum on Twitter, gaining up to 500 new followers a day during the craziest of my tweeting addiction, I turned off notifications of new followers. I couldn’t keep up with them all. I then had a choice, become a Twitter Diva (or “Twiva” if you want to annoy the eggnog out of people) and not follow anyone back, or auto-follow everyone back who followed me. I picked the latter, since I figured it was a nice way to say thanks for following me, and hey, if they followed me they at least have that going for them :-)

This was a mistake for three reasons:

A pic of me in a cow costume seemed suitable for #1

1. I followed back spammers/porn accounts and other undesirables. I got nothing against porn stars. I’m sure they wake up and put on their latex pants like the rest of us, but I had no desire to hear about the sequel to Long Dong Silver in my tweet stream. Also, on your profile page, it shows a collection of people you’ve recently began to follow. Some of those profile pics don’t reflect fondly on your brand, and why are you following @WhipsAndChainsForMen anyways?

2. I ended up following 30,000 people. I barely look at my “All Tweets” screen. I’ve removed it from Tweetdeck. There is so much noise, that I’ve had to make custom groups called “rockstars” and “awesomesauce” to read the tweets of people are learn from/know. I should’ve stayed selective in those I followed back and now only follow those I learn from/laugh from or that engage with me and I find them interesting (a great tool for that is ReFollow.com I check off “Not Following” and down below check off “Users who have @ mentioned me” to see whose been engaging with me but I haven’t followed.) And don’t get me started on all the auto-dm’s it opened me up to. Even after using socialtoo.com to block most of them, if I get one more “it lets your Facebook friends find you on Twitter” DM’s I’m gonna start getting all stabby.

3. It was not being transparent. I was trading authenticity for automation. Efficiency for transparency. People would tweet or DM me that they were flattered I followed them back, and I winced every time. I couldn’t tell them that it was automated.

Twitter is different than a newsletter. There is a much more personal connection on it. Just like auto-tweeting, which I’ll go over in the next post in the series, as soon as you throw automation into your relationships, they stop being that. Is it worth deceiving people, if that’s how they might see it, for the sake of automation? I realized a little too late, my answer is “no”.

What’s yours? Does it make you feel all warm and fuzzy if someone follows you and you get that notification? How do you feel about people auto-following back? Or any automation? Comment below! And sign-up for updates to get notified when the next post is up! I’ll cover what other people are doing with automation, and why it can kill your image.

  • Mens Suit

    maybe you must first take a look of those account in twitter that you be follow :)

  • Mens Suit

    maybe you must first take a look of those account in twitter that you be follow :)

  • Mens Suit

    maybe you must first take a look of those account in twitter that you be follow :)

  • Mens Suit

    maybe you must first take a look of those account in twitter that you be follow :)

  • Mens Suit

    maybe you must first take a look of those account in twitter that you be follow :)

  • Mens Suit

    maybe you must first take a look of those account in twitter that you be follow :)

  • Mens Suit

    maybe you must first take a look of those account in twitter that you be follow :)

  • Mens Suit

    maybe you must first take a look of those account in twitter that you be follow :)

  • Mens Suit

    maybe you must first take a look of those account in twitter that you be follow :)

  • Mens Suit

    maybe you must first take a look of those account in twitter that you be follow :)

  • Mens Suit

    maybe you must first take a look of those account in twitter that you be follow :)

  • Mens Suit

    maybe you must first take a look of those account in twitter that you be follow :)

  • Mens Suit

    maybe you must first take a look of those account in twitter that you be follow :)

  • Mens Suit

    maybe you must first take a look of those account in twitter that you be follow :)

  • Mens Suit

    maybe you must first take a look of those account in twitter that you be follow :)

  • Mens Suit

    maybe you must first take a look of those account in twitter that you be follow :)

  • Mens Suit

    maybe you must first take a look of those account in twitter that you be follow :)

  • Mens Suit

    maybe you must first take a look of those account in twitter that you be follow :)

  • Mens Suit

    maybe you must first take a look of those account in twitter that you be follow :)

  • Mens Suit

    maybe you must first take a look of those account in twitter that you be follow :)

  • Mens Suit

    maybe you must first take a look of those account in twitter that you be follow :)

  • Mens Suit

    maybe you must first take a look of those account in twitter that you be follow :)

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  • http://twitter.com/alleyjack Kay Whitby

    Personally, I think @replying to people is a far better indication of wanting to engage than following is. Following, when not used for DMing or private timeline purposes, is just to help you keep track of a list of things to read every day – and I have enough to keep up with on the internet without trying to dig through the tweets of my best friend’s cousin’s drunken frat party and ad tweets on how to order a dating service and tweets from everyone the freaking out about snow in #yyj and dammit Indigineity you have awesome stuff but you post like twenty tweets in under half an hour.nnTwitter isn’t built for playing constant catchup, it’s built for finding out what’s going in the present moment, so rather than follow everyone I think is cool, I only follow the people whose content I almost always enjoy and who tweet at a moderate enough rate for me to keep my sanity. I have nothing against people who tweet like there’s no tomorrow, but I just don’t have the stamina to keep up with them.nnBut I’ll keep an eye on their stuff. I’ll pop my head in every once in a while, maybe even browse back a couple of days if I have the time, maybe shoot out some RTs or @s. I don’t hate them just because I won’t follow them, and if they send an @ my way, I do my best to sit right up and pay attention no matter who they are. If someone I’ve never even heard of follows me, I barely even notice; but if a stranger takes the time to write an @ to me, however quick? I’m compelled to find out why.

    • http://twitter.com/alleyjack Kay Whitby

      Should probably also note that if I follow anything, I follow hashtags. I regularly prowl the annals of #yyj or #FridayReads or #cdnpoli or, heck, even #Transformers. I love hashtags. They’re like the Twitter equivalent of public forums, except anybody can make one on a second’s notice and they can be as silly or as serious as you like (see: #neilwebfail). All you need is enough people!

  • fengshui
  • Pingback: Transparency pitfalls in Twitter « artsinreview()

  • Awerocy

    I would never auto follow someone, I feel that takes away from any power I have left over my social media use. I like to consciously make the decision to follow someone, even if they are following me, sometimes I give that person a trial period then I’ll unfollow or follow. There are a lot if creepers out there gotta be careful. Also who you associate with may tarnish your reputation.